FRIENDS OF SWISS HISTORIC HOTELS

Partner

  • Portrait hotel terrasse am see vitznau swiss historic hotels 10

Cooperation partner - Historic Hotel AG

Our association founded the 100% subsidiary Historic Hotel AG (HHAG for short) in 2020. With this, we have created a way to remove hotel operations from speculation and to ensure the conservation of historic buildings as a cultural asset and for use as hotels. Examples from the past have shown that owners of historic hotels are sometimes forced to sell their businesses to companies that only pursue profit-specific goals. As a result, some valuable historic and cultural assets in Switzerland have been either lost completely or subjected to careless conversion.

HHAG purchased its first hotel in 2022, the Hotel Terrasse am See in Vitznau. More information on the Hotel Terrasse project.

Funding - Innotour

In 2025 and 2026, Innotour is supporting our project Swiss Tourism Heritage with CHF 275,000. This project will create a competence centre dedicated to historic hotels and Switzerland’s hotel history. The aim is to preserve and enhance historic building heritage. We are bringing together the association Friends of Swiss Historic Hotels and the Hotelarchiv Schweiz foundation within a joint organisational structure.

The focus is on protecting historic hotels from speculative acquisitions, ensuring their careful renovation, and safeguarding their cultural value and assets in the long term. To achieve this, we are developing a strategy, organisational structure, market analyses, as well as communication and networking measures to strengthen and connect knowledge and engagement.

In 2023 and 2024, Innotour supported our Community Building project with a total of CHF 166,780. The goal was to reach people who consider historic hotels worthy of protection, who value their architectural and historical substance, or who enjoy the unique atmosphere of these establishments. Using the methods and tools of Community Building, these people were connected and activated. The project was successfully completed.

Innotour strengthens the tourism offering through innovation funding and supports projects that create new impulses and further develop existing structures.

Our supporters

Interha GmbH

As a member of our Benefactors' association, you will receive an exclusive personalised wooden member card. This is produced with a lot of love and care by our supporter, Interha GmbH, which enables us to produce the card free of charge. Thank you very much!

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